In an age of tight resources and constrained finances companies are more reluctant than ever to commit to big design projects without a thorough understanding of their chances of success. Google has developed a methodology to make the design process fast and still offer valuable insight. Forget minimum viable products and focus on prototypes and build and test in a week!
The Google Design Sprint Process operates in a 5 phase process. Each phase takes approximately 1 day to perform (8 hours) and all 5 phases take approximately 40 hours to execute in full.
